The week-long
“Pakistani Film Festival 2013” aimed at revival of the film industry, kicked
off on Thursday, at the Pakistan National Council of the Arts (PNCA).
Seven films, Ek Gunah
Aur Sahi , Mohabbatan Sachiyan , Heer Ranjha, Koi Tujh Sa Kahan , Yeh dil aap
ka huwa, Bulandi and Jhoomer , will be screened under the theme, “Be Pakistani,
see Pakistani.” However, there will be
no show on Friday due to Eid Miladun Nabi.
PNCA Director General
Tauqir Nasir, while briefing the media, said the objective behind organising
the festival was to revive people’s interest in Pakistani cinema. “It is a fact
that films are one of the best ways to promote culture , but we are losing this
platform,” he said.
“The film industry has
nosedived because of neglect and lack of investment.” Pakistan is blessed with talent but all they
lack is resources, new technologies and platform, Nasir added. It’s unfortunate
that there are no cinemas in the capital which deprives residents from one of the
biggest sources of entertainment, he stated.
The movies include hits from the past as well as more
recent ones.
Published in The Express Tribune,
January 25th, 2013.
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